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Why brands need to move beyond NPS

June 20, 2023

Net Promoter Score (NPS) is widely used, yet there are blind spots. We recommend using alternatives that provide a more comprehensive understanding of customer satisfaction.

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Danny Russell joins RESEARCH STRATEGY GROUP as Non-Executive Director

February 28, 2023

We welcome experienced industry veteran, Danny Russell, to our team to further grow the business.

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ESOMAR 2022 Peter Cooper Award Nominees!

September 22, 2022

Congratulations to Amy Knowles, Senior Vice President, RESEARCH STRATEGY GROUP, and Darlene Macdonald, Senior Director, Consumer Insights, Maple Leaf Foods who have been nominated for the ESOMAR 2022 Peter Cooper Award.

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Our commitment to innovation

September 14, 2022

For the second year in a row, we are proud to be named one of the top 50 most innovative suppliers in the 2022 Greenbook Innovation Trends (GRIT) report.

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Join us at ESOMAR in September!

May 12, 2022

ESOMAR is returning to Toronto and we are thrilled to have been chosen to present with our client, Maple Leaf Foods.

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Life-Long Learning Among 45+ Adults

April 5, 2022

We are excited to share our important research into life-long learning on behalf of AARP, who do incredible work in supporting and advocating for older adults.

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IN CASE YOU MISSED IT: Healthcare panel discussion

March 1, 2022

Missed the webinar? Enjoy the recording of our latest session led by our Healthcare Team here.

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Check it out!

March 1, 2022

Build empathy towards consumers and internalize insights with our immersive documentaries.

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WEBINAR: Value of strategic partnerships in healthcare | Comprehensive insights integration

January 31, 2022

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What exactly is a market research online community (MROC)?

January 25, 2022

Online communities elevate qualitative research to new heights by uncovering insights that one can only get by spending time with people.

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