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Customer in supermarket, from behind while she looks at shelves of milk in cartons and jugs

WEBINAR: Semiotics

February 18, 2021

Join us on Tuesday, March 2, for our upcoming webinar on using semiotics to understand consumers' emotional and cognitive reactions to visual communications.

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Warm welcome to Patty and Rain!

January 25, 2021

We are pleased to announce two new team members, Patty Ferentinos and Rain Liu, who joined our team in January.

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Close-up of people communicating while sitting in circle and gesturing
Flat lay of family hands eating healthy food. Vegan lunch table top view. Baked vegetables, fresh salad, berries, bread on a white background.

The results are in! Global Healthy Eating Study 2020

December 16, 2020

We are pleased to share the results of our 2020 Global Healthy Eating Study, conducting in Canada and 9 International markets.

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WEBINAR: psychoanalytics + choice-based segmentation

December 7, 2020

Join us on Thursday, December 17th for our upcoming webinar on how we use psychoanalytics to develop choice-based segmentations.

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happy family in the kitchen. mother and child daughter preparing the dough, bake cookies
Shot of colleagues collaborating on a project in a modern office

Welcome to the team, Paul!

December 4, 2020

We are pleased to announce that Paul Pacheco has joined our team as an Executive Vice President.

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Maple Leaf Foods + RESEARCH STRATEGY GROUP present at MRS Sustainability Summit 2020

November 4, 2020

Amy Knowles is honoured to join Darlene Macdonald, Senior Director, Consumer Insights at Maple Leaf Foods in presenting at the MRS Sustainability Summit 2020 on Thursday, November 5th.

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green tractor driving along dirt road through farmer field
Female legs wearing jeans and white sneakers.

IN CASE YOU MISSED IT: Behavioural Science webinar

October 19, 2020

Missed the webinar? Enjoy the recording of our latest session exploring Behavioural Science.

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WEBINAR: Behavioural Science

September 29, 2020

Join us on Thursday, October 8th for our upcoming webinar on how we use BSci to help you understand and shape consumer decision making.

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woman reading on laptop on table with coffee mug and lots of light coming in windows
Shot of a young designer brainstorming with notes on a glass wall in an office

IN CASE YOU MISSED IT: Highlights from Generative Design webinar

September 11, 2020

Missed the webinar? Enjoy the recording of our latest session exploring Generative Design Research.

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Behavioural Science Quiz Series

September 4, 2020

Get in the Back-to-School spirit by taking our behavioural science quiz and learn something new each week!

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light-filled modern office with female using tablet