We recently hosted 12 Queen’s University MBA students to discuss data analytics and how to use it in market research. The students, with varying backgrounds, had excellent perspectives and a genuine interest in how to use data to tell a story and improve the bottom line. What a great group of future leaders! If they reach out to you, we highly recommend spending time with them. It will be time well-spent.
At Research Strategy Group we are committed to working with students and academia to better our industry.