a design research lab to get excited about

After building Design Research labs at various organizations over the years, I’ve finally created something I’m excited about at Research Strategy Group:

  1. an ideal test environment that strikes the perfect balance between comfort and control – a casual, ambiently lit atmosphere concealing a cohesive system of cameras and microphones
  2. simultaneous capture of device screen, device interactions, and respondent expressions, collectively recorded and streamed in real time, and
  3. an adjacent, high-tech observation room and collaborative work space, equipped with tv walls and direct line to researcher.